Tort/Negligence – Interference with Contract – Defamation – Satellite TV MarketerExclaim Marketing, LLC v. DIRECTV, Inc. Where plaintiff’s marketing efforts sent potential customers to defendant’s dealers, defendant was a non-outsider to plaintiff’s contracts with the dealers. The complaint itself reveals that defendant’s interference in plaintiff’s contracts with its dealers was justified by defendant’s legitimate business interests: an interest in controlling how and by whom its products and services are marketed, protection of its trademarks, and its competition with Dish Network.
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Published: August 3, 2012
Time posted: 4:03 pm
Tags: defamation, Interference With Contract, Satellite TV Marketer, Tort/Negligence