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Home / Verdicts & Settlements / Jury awards software company $1.7M for misleading ad claim (access required)

Jury awards software company $1.7M for misleading ad claim (access required)

A jury awarded $1.7 million in damages to a Raleigh software company recently after finding that a competitor had engaged in misleading advertising in comparing its products to theirs. EMove and Web Team Associates, subsidiaries of U-Haul International, and SMD Software and SiteLink Software all make business operation management software used by self-storage facilities. SMD/SiteLink alleged ...

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