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Marketing during COVID: Leverage LinkedIn! (access required)

By Claire Papanastasiou BridgeTower Media Newswires Securing leadership buy-in for non-billable or non-client-facing initiatives is hard. This challenging dynamic has persisted for as long as there have been law firm marketing, business development, and internal and external communications departments. Social media initiatives fall squarely into this category, often landing at the bottom of endless to-do lists. However, with ...

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