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The perpetual company (access required)

Alexander A. Bove Jr. and Melissa Langa BridgeTower Media Newswires A first generation business owner experiences immense pride in taking a moment here and there to observe what the owner has built for his or her family and the business’s ...

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Creating unique value propositions (access required)

  What’s a value proposition? It’s what you are offering to provide in exchange for your fee. Your value proposition is your service, product or the experience of working with you. It’s not about your personal brand. It’s not about ...

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